Meet our panel speakers for our upcoming Marketing and Social Media Panel discussion event. Don't miss this opportunity to hear and learn from experienced professionals and get some tips for using marketing and social media for your business.
Jolean Olson: Vice President, Scenic Road
Jolean Olson is Vice President at Scenic Road with 20 years of experience helping businesses expand with video and content marketing. Jolean is an Emmy-award winning content producer. She lives to create, write, and produce any kind
of content for the web, broadcast, and cable television. Specializing in authentic storytelling and emotional, visual content, Jolean uses that experience to elevate her partner businesses and drive engagement, connection and sales.
By focusing on the storytelling side of communications, Jolean has been able to put the degrees she earned at U of I Urbana-Champaign and UIS to good use. Over the years, Jolean’s strengths at producing memorable content have garnered national recognition, including multiple Emmys and Addy Awards. Jolean may spend her days at Scenic Road, but it’s helping people succeed that gets her up in the morning.
When she’s not at Scenic Road, Jolean is an avid real estate investor and house flipper and loves spending time traveling, being outdoors, reading, or doing nothing with her family.
With origins in Emiglia Romagna, Jolean joined Chicagoland Italian American Professionals (CIAP) to connect with her roots, help to further the Italian-American community, and hopefully make her nonna proud… which, let’s face it, is a tall order.
Loredana Sciortino: President & CEO, Connex Consulting
Loredana Sciortino, a highly experienced professional with over 15 years of expertise in business administration, financial services, human resources, marketing, social media, and design will be our panel guest speaker. She will share her insights on staying innovative in today's business environment using simple yet effective analysis.
Attendees can expect to gain valuable knowledge on how to stay ahead of the competition and drive innovation in their own businesses. With Loredana's extensive background, her presentation promises to be informative and engaging.
Mike Santoro: Chief Executive Officer, Walker Sands
Mike started with the agency in 2007 as the agency’s seventh employee. Two years later, he was named President and got to work refining the firm’s target market and service offerings to help it become the award-winning B2B tech firm that it is today.
During Mike’s tenure, Walker Sands has grown from a seven-person PR boutique into a boundary-pushing, integrated marketing agency with offices in Chicago, San Francisco, Seattle and Boston that partners with some of the best B2B brands in the world. A 10-time Inc. 5000 honoree as one of America’s fastest-growing companies, the agency has been a finalist for both Holmes Report and PRNEWS small agency of the year.
As CEO, Mike leads a talented, results-driven team known for its reputation for providing comprehensive, integrated marketing and strategic communications counsel that drives real business results. Along with his underlying mission to make Walker Sands the best B2B marketing agency in the world, Mike is driven by a desire to cultivate a work environment that allows his employees to do the best work of their lives, and strives to empower them to succeed both personally and professionally. His approach has paid off, as the agency’s thriving culture has been recognized by Inc., Crain’s Chicago Business and Entrepreneur in their “Best Places to Work” rankings.
Mike has played a pivotal part in the North American marketing community and is the recipient of a number of awards, including recognition as PRSA Chicago’s PR Professional of the Year and an EY Entrepreneur of the Year finalist in the Midwest. He also serves on the PR Council board and as the Global Summit Chair for PROI Worldwide, the world’s largest network of independent agencies.
Outside of the marketing landscape, Mike co-founded the Little Giraffe Foundation in 2011, a Chicago-based nonprofit dedicated to supporting neonatal research and preemie families in the NICU.
Paula Peterson: Senior Media Strategist,
Salvatore J. Sciacca is the Executive Director and Founder of the CIAP organization. He is an active member of the Italian American community in Chicago.